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Selling on IVO

Business registration, accepted legal forms and basic tax guidance for new merchants.

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Selling on IVO

What legal forms do we accept?

See which Moldovan business structures can open a merchant account on IVO.

Selling on IVO

Branded Products Must State Their Brand and Model

When a product is made by a brand, the customer must know the brand and the exact model they are buying.

Selling on IVO

Customers Must Know Exactly Which Product They Are Buying

When creating a product on IVO, the customer must be able to understand exactly what they will receive after placing the order.

Selling on IVO

Gift Cards for Other Shops and Services Cannot Be Sold on IVO

A gift card, gift certificate or voucher for another shop or service works differently: the customer pays on IVO, but receives what they paid for later, somewhere else.

Selling on IVO

Illegal and Prohibited Products Cannot Be Sold on IVO

IVO only accepts products that can be sold legally in the Republic of Moldova and delivered to customers by courier.

Selling on IVO

Only Original Branded Products Can Be Sold on IVO

When a product is listed on IVO under a brand, the customer must receive the original product made by that brand.

Selling on IVO

Product Photo Requirements

Clear, professional product photos help customers understand what they are buying and keep the IVO catalogue consistent across different merchants.

Selling on IVO

Products Sold in Sizes Must State Their Size

When a product is made in different sizes, the customer must know which size they are buying before placing the order.

Selling on IVO

How to open an S.R.L.

Basic steps, documents, costs and taxes for opening a limited liability company.

Selling on IVO

How to open an I.I. (individual enterprise)

A practical overview for founders choosing an individual enterprise.

Selling on IVO

How to open an S.A.

When a joint-stock company makes sense and what to prepare before registration.

Selling on IVO

Can I sell if I do not have a company?

Why IVO usually requires a registered business before activating sales.

Selling on IVO

Can I sell as a registered Freelancer?

The new Freelancer regime in Moldova is for services, not for selling goods as a merchant.

Selling on IVO

How to update availability

The four ways to change the stock on your offers - by hand, plugin, feed or API - and how fast each one takes effect.

Selling on IVO

What if a product is no longer available?

Take it off sale by setting the stock to zero, and handle any order that already arrived before the deadline costs you.

Selling on IVO

How to avoid penalties on IVO

Every operational penalty, what triggers it, and the six habits that keep your balance clear of them.