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Barbie

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About Barbie

Founded in 1959 by Ruth Handler and manufactured by Mattel, Barbie has evolved from a single fashion doll into a global cultural icon. The brand’s extensive product line features diverse fashion dolls, career-themed sets, and the iconic Dreamhouse, alongside a massive multimedia franchise spanning films, video games, and digital content. Renowned for its market-leading reputation, Barbie is celebrated for its commitment to inclusivity, offering dolls with varied body types, skin tones, and abilities. By blending nostalgia with modern empowerment, Barbie maintains its status as a premier toy brand that inspires limitless potential in children and remains a highly sought-after name for adult collectors worldwide.